Go-to-Market Strategy for Start-ups

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Scale Ireland launched our Slack channel activities with a special expert event with guest speaker Mark Barry, the Head of EMEA Start-ups and SMBs with Stripe.

Mark has over 20 years of experience in sales, technology, payments and media, building and leading multi-market teams. Based in Dublin, Mark works with start-ups across Europe, the Middle East and Africa to ensure they make the most of Stripe's services.

He will give a presentation on 'Go-to-Market Strategies for Start-ups', with a focus on data-driven decision making, building a sales culture and rewarding talent. He was joined by Liz Fulham, CEO of SalesOptimize and Brian Caulfield, Chair of Scale Ireland.